Brochure Design

Professional Brochure Designers

A professionally designed brochure about your business is more than just a nice leave behind piece. Our brochure designers will make you look like the leader in your field. In every industry the buyers of your products and services will shop around prior to making a buying decision. Most people will prefer to buy from a bigger more successful company because they feel that the quality will be better, the company will be there if they need support or service. It isn't necessary that you MUST be the biggest in your industry it is important that you look like you are the biggest. With our team of highly skilled graphic artists and our professional copywriter we are able to make any company large or small appear to be very successful.

The black and blue brochure design example above is one that we made for a Fort Lauderdale attorney who specialized in yacht transactions.

Brochure Design is OUR Job NOT Yours!

We do all the design and writing so you can run your business!

You might be surprised to know how many business owners will put off having a new brochure designed for their company even when they know that they need to get it done. The problem is that the business owner feels like they need to wait until they have some free time so that they can focus on what will go into their brochure. There is no reason to put off hiring our talented brochure designers any longer. With our team, you'll have a professional copywriter with a master's degree in journalism writing all the text. We do research on your business or industry so that we can write all the details saving you the time. The only information we need from you is just the specifics about you personally and your company. Our graphic artists work on creating a brochure design that will match all of your other marketing. For example, if you already have a website which uses the colors blue, white and gray then we would want to incorporate these colors in your new brochure. By doing this we keep a consistent look and feel for your new brochure so that is anyone who has seen your website before were to see your brochure, they would know it is yours before they opened it to begin reading.

Fake It Until You Make It!

Look like a Fortune 500 company from the day you start.

 This client came to us with just an idea. He wanted to compete with Fortune 500 companies selling commercial alarm systems. It is a lofty goal for a guy in South Florida just starting out and he required a lot of assistance. The first project was started by our logo designers. Once the logo was completed then our website designers took over and kept everything consistent with the big corporate look that this client needed. With a great looking two pocked folder, big quad fold piece (shown here) and a trifold brochure that fits in a slot within one of the pockets we made our client look like a Fortune 500 corporation from the day he started his company.

Act Like The Leader and People Assume You Must Be The Leader!

Do you really need a brochure for your business? 

Many people wonder if they even need a brochure for their business. A brochure they reason is only given to people who already know them or people they have already made a presentation to about their business. There is only some truth to this; brochures won't bring you new clients but they help you to close the sale. Your clients have many options in vendors for all types of products and services. Once they meet with a few of these providers then they are left to try and pick the one who provides the greatest value. Value doesn't mean the cheapest! Your clients don't want the cheapest products or services they can find. If that was true then we would all drive the same inexpensive car but we get what we want when we see the value in paying more to get what we want. When a potential new client is trying to decide upon your company or some other company then that is the point at which a well thought out brochure can help them make up their mind.

For this client, we have completed several projects:

1. Logo Design
2. Postcard Design - Direct Mail Program
3. Website Design

This is one of the advantages of working with a full-service advertising agency; you'll get a cohesive marketing package.

Simple Yet Elegant Brochure Design

This technical brochure required space for a lot of text

The client came to us on a Monday and needed to be in Las Vegas Friday for a trade show where he would need some brochures. The brochures were technical in nature and required a lot of space to explain the features and benefits of the software their company developed.

This gave us two challenges:
1. Our design needed to allow room for a lot of text.
2. We had to design a brochure in way that could be printed quickly.

We came up with the accordion fold idea because we could increase the amount of text by simply printing the brochure on a bigger sheet. For the printing part of the problem it was all on one sheet so it only needed to be cut and then it got folded the same day.
 

One Brochure Does The Job Of Five

Colorful Brochure Design Example For Children's Health Facility

The Center For Children a division of a West Palm Beach Florida hospital was going to branch out on their own and they needed everything. We created the name "Center For Child Development" and the logo. We also designed their website using the same colors found in the brochure.

Originally they spoke with us about designing several brochures. As we asked more questions we found a unique solution to save some green and not just trees! Instead of four or five brochure design projects as they requested we suggested that one brochure properly designed could do the job of four or five separate ones. What we did is that we arranged all the general text about the facility on the folder. Then we created some inserts which each had a different topic. By doing this we were able to give them a way of selecting which inserts to include or leave out of the folder. The folder was also designed to fit in a standard sized envelope so it was inexpensive to mail.
 

Dog Brochure?

Let the designers do their job!

This client asked our logo designers to use their pet dog, a poodle in the logo design and company name. The client owns an insurance company and has clients all around Miami and Fort Lauderdale. We agreed that "Chester" is not a bad name and nobody would know anything about the dog but we couldn't agree to use a big black poodle in the logo. We had to explain that this would be like an inside joke that only they would get. We explained that everyone would wonder what a French poodle has to do with this business; they would also wonder about the company name. Only insiders would know that the dog is named Chester. We decided that the tree has some meaning in the design of the logo because of the coverage it provides. When our brochure designers got to work on this project they never had to ask what a tree (coverage) has to do with an insurance company. Having a dog or a gecko as a mascot for use in TV advertising is entirely different from having a dog as a logo for an insurance company.

Brochure Designers

Direct Mail Marketing

You may be thinking about brochure design as part of a direct mail marketing strategy. As a full service advertising agency we can do much more than just design great looking brochures. We can create a mailing list so that we can mail out your brochures to your targeted, potential new clients. Today we have many more options for direct mail marketing than we did in the past and believe it or not, the prices have actually come down. The US Post Office is offering new, very low rates for direct mail marketing. As a result of the new programs they are offering we are helping many more clients with their brochure design.

Our Brochure Designers Get A Testimonial

Many of our clients are referred to us.

Bob worked at the former BankAtlantic Center, (now renamed BB&T Center) home of the Florida Panthers. When he has clients who want to advertise in the stadium he refers them to us to create their posters or to design whatever they need. He knows that we will get the job done, get it done on time and at a fair price to his clients.